The mindset of people towards organising a funeral is changing – it’s becoming less loyalty based and more convenience and value driven. Our research has found that consumers now want independent and objective information and enjoy the convenience and privacy internet shopping offers. They prefer to seek direct funeral assistance at a later time when they are informed and ready to make decisions. By choosing to partner with eziFunerals you don’t only give families an alternative way of finding you, you’re also less likely to lose them to one of your competitors.
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